Anna James, Author at Sohovian

All Posts by Anna James

How organised is your customer data?

​One of our clients recently approached us to ask if we could help them with some after-sales communications. It’s simple enough, capture the referrer at the time of the sale, which we can do, and then create a letter and email/snail mail it out to the referrer. Our client uses an excellent CRM for their […]

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Is it time to unplug?

Set your own hours and unplug

Answer this question: How many hours are you working in your business each week? If yours is a full-time gig and you’re like most small business owners, it’s upwards of 40+ hours. Now, work out how many of those hours actually contributed to making your business grow. Unless you’re extremely disciplined, it’s likely that half […]

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3 things to stop doing if you want your business to grow

“If you’re not growing, you’re dying” – UnknownOne of my clients once told me “It’s in my best interests that you stay in business.” We were discussing her current charges and how they would soon have to go up. She was encouraging me to make sure I wasn’t going backwards financially and that I was […]

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Ten tasks to outsource now

Get out of the fire

Small business owners often suffer from “DIY-itis” – the compulsion to do everything themselves. They figure that it’s cheaper and that they get a faster result because they don’t have to pay and/or wait for someone else to do it.

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